Fresh Magic In Gifting Holiday Campaign
To highlight this biggest campaign of the year, a 360 campaign to promote gifting was executed on social, digital, and retail channels. Bold colors, branded illustrations, and holiday accents bring products and sets to life in playful and festive scenarios. Art directed and executed still life photo shoot and developed key artwork for Sephora. Designed social, e-commerce, paid media, window graphics, and in-store components.
ART DIRECTION, DESIGN, DIGITAL, SOCIAL, PRINT, VISUAL MERCHANDISING